The Overwatch League

Executive Producer · Creative Development · Writer & Director

Blizzard's inaugural global esports league needed a broadcast identity built from scratch. Thirty-three weeks of live programming across ABC, ESPN, Disney XD, and Twitch.

The Work

In 2017, Stoke Foundry partnered with MLG and Activision Blizzard to support the launch of their global esports league. As showrunner, Matt West led creative development for a slate of original programming — from live broadcast to shoulder content, branded content, and social media. We built and managed a team of producers, shooters, editors, and animators that defined the look and feel of Overwatch League's content across every platform.

Overwatch League Grand Finals Live from Barclays Center New York

The Scale

33 Weeks

Live programming for a global audience

4

Domestic Broadcast Platforms ABC, ESPN, Disney XD, Twitch

23,000

Fans at the Grand Finals at Barclays Center, New York

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