Dutch live-streaming production company NOMOBO contracted Stoke Foundry to lead a global team of creative and technical producers in developing and producing the live broadcast of Salesforce’s annual convention as it returned to San Francisco, California, for its 20th anniversary.

Over three days, our 100-person team delivered more than 5,000 minutes of live and pre-taped content to a global audience across two streaming channels exclusively on the Salesforce+ platform.

From producing and directing a multi-camera broadcast of the opening keynote presentation to covering dozens of product demonstrations across multiple remote locations, Our teams collaborated with George P. Johnson, IML, Live Nation, and Upstaging to provide continuous live and recorded content for Salesforce's worldwide audience.